New Store is Open

We have exciting news! Our new store is open!

Check it out at this link: marketingbysos.com/store

Our online apparel store has […]

New Email Addresses

With the new year came a new transition for our company. We have been working under the name of Marketing […]

What can Facebook’s Post Boost do for your practice?

With over 1.1 billion users, Facebook continues to be a top destination for orthodontics practices, both big and small. But […]

The Value of an Accessible Fee System

In today’s competitive orthodontic marketplace, cutting fees to attract more business can be a temptation. Although discounting will work in […]

Personality Types

(…and how to get along better with your coworkers!)

What is your personality type? Have you ever considered that you might […]

Our Solution to Sponsorship Requests

How often have your patients approached you – their orthodontic/dental office – in need of a sponsorship? Schools, sports teams, […]

Reaching Two (or Three) Social Medias with One Post

As dental/orthodontic professionals, whom exactly are we trying to reach through social media? The typical target market for orthodontic and […]