Blog

Referral Sources: Orthodontic and Pediatric Dentistry Offices
Studies have shown that referrals, whether from patients, doctors, or other external sources, account for as much as 80% of

Facebook: Your Social Addiction and Marketing Gold Mine
In the age of social media, the biggest mistake you as a business can make in your marketing plan is

Custom Tee Design
Have you ever pondered the impact a custom t-shirt can have for your office? Do you want your community to

We love our teachers!
With May 7-11 being this year’s official “Teacher Appreciation Week”, we want to ensure it is the best week possible!
Marketing Plans for Summer
With the weather outside being so chilly the last few weeks, it is hard to imagine we are already making

Lock In 2017 Pricing
Don’t forget to LOCK IN your 2017 pricing with Marketing by SOS BEFORE our hourly rate increases in 2018! Lock
The Importance of HIPAA Secure Email
What is a HIPAA secure email? Why is it necessary? HIPAA (Health Insurance Portability and Accountability Act) secure email protects
Importance of Facebook Pages and How to Use Them Properly
Facebook, the social media platform your friends use to share cute pictures of their kids, your uncle uses to post
See You at The SAO
Look out everyone, SOS is headed to Tampa! This year, Marketing by SOS will be attending the Southern Association of
Cause Marketing
Did you know you can use hashtags to promote your business and support charity at the same time? Cause Marketing is a great
Useful Video Tips
With videos becoming more and more popular on social media, we wanted to provide you with a few quick tips
New Store is Open
We have exciting news! Our new store is open! Check it out at this link: marketingbysos.com/store Our online apparel store
New Email Addresses
With the new year came a new transition for our company. We have been working under the name of Marketing
Importance of Blogging
There is some debate about exactly how important blogs are for websites. Some experts argue that it does not help
Navigating Holiday Referral Gifting
’Tis the season for GIFTS and appreciation! In the industry of orthodontics and dental specialty, this means deciding what to
What can Facebook’s Post Boost do for your practice?
With over 1.1 billion users, Facebook continues to be a top destination for orthodontics practices, both big and small. But
The Value of an Accessible Fee System
In today’s competitive orthodontic marketplace, cutting fees to attract more business can be a temptation. Although discounting will work in
Personality Types
(…and how to get along better with your coworkers!) What is your personality type? Have you ever considered that you
Our Solution to Sponsorship Requests
How often have your patients approached you – their orthodontic/dental office – in need of a sponsorship? Schools, sports teams,
Reaching Two (or Three) Social Medias with One Post
Connecting your social media accounts makes life so much easier when it comes to posting! Facebook and Twitter are similar,